Thursday, 5 July 2012

5 Reasons That You Need a New Website

It is necessary to possess a business web site that's current, recent and fascinating. sadly, lots of business homeowners don’t need to take a position the time or cash into hiring an expert internet style company to form a replacement web site – notwithstanding their current site is ten years recent and jam-packed with out-dated info. If you're having a tough time convincing your boss that it’s time to update the recent web site, here are five signs that you just will share which will create your case crystal clear and prove once-and-for-all that it’s time to induce a replacement web site.

1 – You Haven’t modification Your web site in an exceedingly Few Years
The overall style of your web site ought to be modified and updated on an everyday basis so as to stay up with trade internet style standards and trends. If your web site appearance a similar because it did a pair of years ago – it’s time to a minimum of create some little structural or color changes. If your web site appearance a similar because it did 4-5 years ago – it’s time for a whole overhaul. If you actually need to prove your purpose to the powers that be, research your web site on the manner Back Machine at web Archive (http://web.archive.org) and show them simply how very little has been modified over the years.
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2 – Your web site is constructed on Outdated Technology
Let’s place it this fashion, if no updates exist for the programs or techniques used on your web site, it’s time to induce a replacement web site. a number of the weather that were very standard and stylish simply a number of years ago are currently obsolete. Flash-based websites were all the fashion, however within the past year or therefore most browsers and devices stopped supporting Flash. i Frames used to be a good thanks to structure a page, however there are higher, less buggy strategies accessible currently. Intro pages, tables, huge graphic parts and outdated content formatting are just a few of the opposite outdated things that require to get replaced or removed.

3 – Your Traffic Has Decreased Dramatically
Outdated internet style strategies don’t simply look unhealthy, they'll additionally negatively have an effect on your website’s rankings within the standard search engines. Gone are the cumbersome HTML styles of the past, today’s websites load quickly and simply while not lots of weighed-down parts. CSS will facilitate to streamline a page and standards-compliant markup language will go an extended manner toward increasing your site’s accessibility. different programs, as well as content management systems, produce SEO friendly pages and structures that may boost your ranking.

4 – You Aren’t Using CMS
A content management system (CMS) is that the best thanks to organize and structure your web site. this is often significantly useful to e-commerce websites that supply a range of merchandise or services for sale, moreover as organizations that manufacture lots of text, image or video content for his or her guests. CMS makes it straightforward to perpetually have recent content on your web site, giving your employees secure, password-protected web-based admin tools that enable content to be added, updated, removed or moved at intervals the positioning structure. each skilled web site ought to have some kind of CMS structure in place.

5 – Your prime Competitor Got a replacement style
It is necessary to listen to what competing websites and businesses do. this is often significantly true when it involves their internet presence. Whenever one among your competitors changes or redesigns their web site, you must seriously think about creating a modification too. Your competition can get a lift of traffic from the new style, moreover as recent interaction from your target client base with any new tools or choices accessible. you must never copy a competitors’ internet style, however you must see what they're doing and confirm you're providing comparable experiences to your guests too.

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